Summary and Sales
What the first two Monitor tabs show.
Monitor has seven tabs: Summary, Sales, Profit and stock, Customers, Ads, Traffic and Google, Orders. This article covers the first two.
What you need first
A connected store. The ads and traffic cards need connected Google and Meta accounts. Profit appears once you enter your costs.
Summary
- Revenue in period with a comparison
- profit on sales, once you fill in your costs
- Month forecast with the daily pace
- a revenue chart
- cards: orders, average order value, ad spend, clicks from Google, visits, products disapproved in Google, new customers
- Needs attention: orders to handle, out-of-stock and low-stock products
Sales
- Orders day by day or within a day
- Order value in ranges
- Best-selling products
- Categories
- Coupons: uses, discount and sales per 1 of discount
- Stock levels: out of stock, low stock and less than 30 days of supply left
- Shipping
- Refunds by product
The coupon metric doesn't prove you wouldn't have made the sale without the coupon.
Costs and what to reorder are in the Profit and stock tab, and product issues in Google are in the Traffic and Google tab.
Related articles
- Profit, costs and stock
- Orders
- Traffic, Google and Merchant Center
- Periods, comparisons and data sources
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